Google 'learn social media,' and you'll encounter more than 1.2 billion search results.
I'm not here to simply teach you 'how to do social media.' I'm here to show you how to get results.
Over the last 8.5 years, I've used an evolving combination of Twitter, live-streaming video, Instagram Stories and Snapchat to deliver these concrete results:
-- Worked as a long-term social media contractor with a Fortune 60 company, and was featured in the Louisville Business Journal
-- Co-hosted Give for Good Louisville 2017 on Facebook Live, helping the Community Foundation of Louisville raise more than $4.6 million in 24 hours
-- Been interviewed 69 times on various podcasts and live-stream shows, including:
--> Joel.Live with Joel Comm, April 12, 2018
--> Mario Armstrong's Never Settle Show, Season 2 Finale, live from the NASDAQ Studio in Times Square
--> The Business of Video podcast with Owen Video
--> Social Pros podcast with Jay Baer (recording Aug. 31, 2018)
-- Co-hosted the Big Brothers of Big Sisters of America national conference on Facebook Live in San Diego
-- Spoke on stage in San Francisco (twice), Atlanta (twice), St. Louis (twice), San Diego, Houston, Dayton, Wichita and Denver: see the whole list
So what will you learn in these courses?
In the Instagram Stories course, which includes more than two hours of intense video training, I will:
-- Explain the Stories phenomenon -- did you know Stories are expected to outpace Feeds by 2019, as the primary means of consuming content on social media?
-- Walk you through the Top 10 core features of Instagram Stories, and explain both how you can use them to your advantage, and why each feature is important for different strategies
In the live-streaming course, which includes more than an hour of intense video training, I will:
-- Detail why live-streaming is the perfect way to connect with your customers and audience
-- Walk you through, step-by-step, how to overcome your fear of using live-streaming video
-- Show you how to build an authentic, engaged and passionate audience for your live-streams
In the Twitter course, which includes more than 90 minutes of intense video training, I will:
-- Describe how I've used Twitter as my primary means of building relationships that have led to the many business partnerships above
-- Walk you through the principle of being "authoritatively conversational and conversationally authoritative"
-- Detail how I earned the title of No. 1 Twitter influencer at Social Media Marketing World -- ahead of even Social Media Examiner itself -- and how you can do it, too
-- Describe one of Twitter's most under-utilized features, to connect with a concentrated and engaged audience with next to no effort
In the Snapchat course, which includes more than 45 minutes of intense video training, I will:
-- Explain why, even though Snapchat may be on its way out, Snap's hardware experiment is important to you
-- Show you exactly how to use Spectacles to obtain the rich, vivid video content your brand needs to stand out on social media
Is this series of courses the right fit for you? I've spent the last month-plus building this series specifically for you, if:
-- You're a college student or recent graduate who wants to step up her digital networking game
-- You've got an online passion project and want to build a community around your work
-- You work for a nonprofit and you want to learn how to leverage social media without investing a ton of time, and without fancy equipment
-- You're a social media manager for a small business or a group of clients, and you want to grow their audiences while establishing your own personal brand
-- You're an aspiring social media speaker and want to learn a well-rounded digital approach from someone who's reached more than a dozen stages
Here's what some of my colleagues in the industry say about my work:
Community Builder | Storyteller | Communications Strategist
July 7, 2017, Chris worked with Kristy in the same group
Vice President, Marketing and Communications at Community Foundation of Louisville
January 12, 2017, Cara was a client of Chris’
It is with great pleasure that I recommend Chris Strub. He is truly a leader in the social media field and I am so grateful for the assistance he provided me and my team as we were ramping up our social media efforts around Give Local Louisville. We were able to "go live" literally and figuratively with new strategies that helped our giving day initiative generate 28 million impressions through social media. Tons of practical knowledge and a super nice guy on top of it all!
Social Justice Research Nerd
December 5, 2015, Kim was a client of Chris’
Seasoned business, program and project manager.
August 28, 2015, Chris worked with Edgar in the same group
Marketing, Customer Experience and Customer Success Executive + Author and Podcaster
November 6, 2015, Dan worked with Chris but at different companies
These courses pull back the curtain on the methodologies I've used across social media platforms to create content for big brands nationwide, and perhaps more critically, to build the relationships to get in the door. I use video to show you all the behind-the-scenes metrics and tools, and create and engage in real-time to show you just how simple and effective these platforms can be.
These practices have led me to brand partnerships, countless interview opportunities, earned media appearances, stages across the country (and soon to be around the world), and helped me build a supportive, engaged and lively community of friends from all walks of life.
I guarantee that if you work these practices into your daily routines, you'll see an immediate increase in engagement and long-term success, and feel less stressed about the artificial pressure to create content simply for the sake of creating content.
These courses were built for you. Time to jump on in.